We’re in the middle of some of the most tumultuous times ever in healthcare. Consumers are taking charge in unprecedented ways. And since 2010 Laughlin Constable has been tracking their thinking. Check out the results from our 2016 survey.
Healthcare providers have no shortage of content available to them. The trick is to manage content and make it matter. The Consumer Decision Journey provides a map to help put the right content in the right place for the right audience and track its effectiveness. As the saying goes “Content is King”, but you can be – must be – the ruler. Download our tips for every phase of the journey below.